Our line-up of top speakers continues with an interview with Philip Gerber from Houston, Texas.
With over 40 years in sales and marketing as well as owning over a dozen companies, Phil Gerber has developed a significant portfolio. He has utilized the principles developed through his experience to make his sales teams the most successful in their respected industry. He has literally “been there and done that”. As Bottom Line Consultants, Phil has been helping organizations improve their sales and marketing for over 10 years. His simplistic approach to sales has enabled even the novice salespeople to become overnight stars. His experience in retail, wholesale, and sales to both consumers and businesses gives him insight into a multitude of sales issues and problems.
With over 40 years in sales and marketing as well as owning over a dozen companies, Phil Gerber has developed a significant portfolio. He has utilized the principles developed through his experience to make his sales teams the most successful in their respected industry. He has literally “been there and done that”. As Bottom Line Consultants, Phil has been helping organizations improve their sales and marketing for over 10 years. His simplistic approach to sales has enabled even the novice salespeople to become overnight stars. His experience in retail, wholesale, and sales to both consumers and businesses gives him insight into a multitude of sales issues and problems. 
Phil was a frequent guest on a Houston radio talk show discussing sales. He has also written articles for a number of internet newsletters. His book “Cut the B.S.” was published in December of 2007. When he’s not playing golf and running his businesses, Phil loves to travel with his lovely wife Carol. Philip' new book A Business Owners Guide to Managing Sales People is available now. You can see the intro and contents on the following link.
http://www.freado.com/read/7445/a-business-owners-guide-to-managing-sales-peopleI've read through the book and I can tell you it's written in a plain common-sense style and covers every aspect so you'll employ the right person, give them good training and then go on to motivate and manage them on the job. As a life-long professional salesman I find this book to be a practical manual that no small business owner should be without. Technology has changed dramatically over the last 20-30 years but people haven't. We do still bleed when we are cut and are still afraid of the unknown. Sales ideas and techniques have altered but there is no dramatic change: people are still people. It's just that good training is difficult to find.
Join Philip Gerber on my show on 1st July. As sales is such a vital part of any business operation I'll be asking Philip if he'll take part in a phone in on a future programme. Listen in on this conversation that could take your busness to new heights.
Running a national company? This book would be ideal to present to your front-line management and sales staff. Looking for a promtional gift for small business customers? This might be it. You'd be doing them a good turn.
Running a national company? This book would be ideal to present to your front-line management and sales staff. Looking for a promtional gift for small business customers? This might be it. You'd be doing them a good turn.
